As was written in the seminal business book, The Cluetrain Manifesto, “markets are conversations.” When those conversations take place in hard copy print or via broadcast and cable networks, they tend to be one-directional. When such conversations take place online, they’re likely to be more interactive. But some of the most important and influential conversations that drive business success still take place person-to-person. Just as good editorial, graphic, and web-based skills can elevate the caliber of conversation in those former venues, strong presentation skills are essential to making the most of interpersonal conversations. Read more…